Most Popular White Papers
Advertising Industry
Industry: Email Alert RSS FeedWork 4.26.04; Solutions for a big brand IBM@Ogilvy.(International Business Machines Corp.)(Ogilvy and Mather)(Brief Article)
Advertising Age, April, 2004
Tags: brand, IBM Corp., Ogilvy & Mather
 | Content provided in partnership with |  |
Ten years ago next month, IBM Corp. moved its global account to Ogilvy & Mather without a review, summarily firing more than 40 agencies. "Ogilvy & Mather will help us deliver clear, consistent messagesand in the most efficient way ...
Find Research Guides for:
Find Featured Titles for: Health
- AAACN Viewpoint
- ABNF Journal, The
- AIDS Treatment News
- AMAA Journal
- Aboriginal Nurse, The
- Adolescence
- Adolescent Psychiatry
- Advances in Skin & Wound Care
- Age and Ageing
- Alabama Nurse
- Alberta RN
- Alcohol Research & Health
- Alternative Medicine Review
- American Family Physician
- American Fitness
- Men's Fitness
- Psychology Today
- Shape
Most Popular Articles in Business
- Research and Markets : Tesco Plc - SWOT Framework Analysis
- Do Us a Flavor - Ben & Jerry's Issues a Call for Euphoric New Flavors
- eBay made easy: ready to start an eBay business? These 5 simple steps will ...
- Katrina's lawsuit surge: a legal battle to force insurers to pay for flood ...
- Wal-Mart's newest distribution center opened last month near the southwest ...
- More »