People & Players.

Advertising Age, May, 2004

New York Bank of America helps the Apollo Theater celebrate its 70th with "Apollo at 70: A Hot Night in Harlem." (From l.) Jonelle Procope, president-CEO, Apollo Theater Foundation; Quincy Jones, recipient of the Bank of America Award for Excellence for setting Higher Standards in the Arts; Cathy Bessant, chief marketing officer, Bank of America.

New York TNT and TBS hold an upfront event, where Sting performed a private concert. (From l.) David Levy, president-entertainment sales and marketing, Turner Broadcasting; Sting; Mark Lazarus, president, Turner Entertainment Group; Linda Yaccarino, exec VP-ad sales, Turner Entertainment.

New York Reuters.com and Revenue Science sponsor a forum to explore the role of behavioral targeting within the online ad...

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