Ad Age/IAG's Top Spots; #1 M&M's.(News)(M and M Advertising Inc.)(Brief Article)

Advertising Age, May, 2005

An M&M's Dark Chocolate spot, featuring Red and Yellow in a sit-down with Darth Vader, ranked as the best-liked new ad of the past month. Spots from Veet and Skittles joined Sears Ty Pennington Style, Quiznos Subs and the U.S. Postal Service on the Likability Top 10.

Rank/Brand Ad Description Index

1 M&M's Dark Chocolate--Red and Yellow M&M sit with Darth Vader

222

2 Real Calif. Cheese Happy Cows--Cows throw rooster out of the barn 186

3 Veet Bladeless Razor Kit--Brunette sings and dances in bathroom

170

4 Sears Ty Pennington Style--Ty makes new fork, scenes of his line

164

5 Skittles Smoothie Mix--Sheep boys eat new Skittles on tree stump

155...

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