Advertising Age

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Articles in November, 2005 issue of Advertising Age

• Trojan; Jim Daniels.(Church and Dwight Company Inc.'s Jim Daniels did a great job)(Brief Article)
  by Neff, Jack
• P&G shampoo shakeup: Pert goes on block, Physique is discontinued.(Procter & Gamble Co.'s marketing)
  by Neff, Jack
• Method; Ritch Viola.(Method Home Care)(Brief Article)
  by Neff, Jack
• The Buzz; It's Martha vs. Donald.(Brief Article)
  by Atkinson, Claire
• 'Battlestar Galactica'; Adam Stotsky.(Sci-Fi Channel Inc.)(Brief Article)
  by Stanley, T.L.
• Best Web Site: Pepsi.(Special Report: Interactive Awards)(Pepsi-Cola North America)(Brief Article)
  by MacArthur, Kate
• Best Media Agency: Avenue A/Razorfish; Avenue A/Razorfish puts ROI first in online buying media.(Avenue A Media)(return on investment)
  by Karpinski, Richard
• BOWLS OVER; Amid melting sales, Masterfoods, Nestle, pare convenience offerings.(fastfood restaurants coming to market again)
  by THOMPSON, STEPHANIE
• Buick.(General Motors Corp. advertising expenditures)
• The Media Guy: Does anyone other than your family love you, AOL?
  by Dumenco, Simon
• Marketers go beyond parody in `telenovela' ads; P&G, Dodge make products stars in their own multi-part dramas on Spanish-language TV.(Procter & Gamble Co., DaimlerChrysler AG. Dodge Div.)
  by Wentz, Laurel
• CEO looks to boost the company he inherited by breaking it apart.(Mark Mays of Clear Channel Communications Inc. )
  by Klaassen, Abbey
• Paolo De Cesare; Procter & Gamble Co.(marketing of beauty products)(Brief Article)
  by Jack, Neff; Madden, Normandy
• Richard Lee; PepsiCo.(marketing head)
  by Madden, Normandy
• Media Morph: Zinio Reader.(Zinio Systems)(Brief Article)
  by Ives, Nat
• People & Players.(The Week)(new shoe collection)(Rachael Ray launches her magazine)(Brief Article)
• Chrysler signs `Time' Person of the Year deal.
  by Klaassen, Abbey
• Just Asking.(People & Players)(TBWA)(Brief Article)(Interview)
• The Oprah of the Beltway set.(The Daily Show with Jon Stewart television program)(Brief Article)
• Will losing yin to Jann's yang slow Wenner? Brownridge's shoes are too big to be filled by one person, say experts.(Kent Brownridge resigns from Wenner Media Inc.)
  by IVES, NAT
• In era of consumer control, marketers crave the potency of word-of-mouth; PR, ad shops in scrap over who's best to develop the creative.(Feature: Word-of-Mouth advertising)
• AdWatch.(Brief Article)
  by Johnson, Bradley
• Del Monte squeezed by loss of WendyAEs fruit business.(News)
• Late News; Real ups game against iTunes, launches review.
• Adages; Happy holidays: Let the consumerism begin.(News)
• Creativity's AdCritic.com Hot Spot; Johnnie Walker: 'The Mighty Casey'.(Bartle Bogle Hegarty Ltd. criticised)(Brief Article)
• Corrections.(Correction Notice)
• Coldplay; Sharon Lord.(Capitol Records Inc.)(Brief Article)
  by Stanley, T.L.
• Spotlight.(automobile television advertising awarded)(Brief Article)
  by Wentz, Laurel
• Cold Stone Creamery; Joe Kendra.(management)(Brief Article)
  by MacArthur, Kate
• Who's afraid of big, bad Google? Way too many of you out there.
  by Donaton, Scott
• SiTV; Jeff Valdez.(management)(Brief Article)
  by Klaassen, Abbey
• Under Armour; Steve Battista.(marketing management)(Brief Article)
  by Thomaselli, Rich
• 'March of the Penguins'; Laura Kim.(documentary movie)(Brief Article)
  by Pendleton, Jennifer
• Interactive Agency of The Year: R/GA; Shop proves adept at playing off `creative consumer engagements'.
  by Oser, Kris
• Global spending at Top 100: $94 billion; Swallowing Gillette, P&G pads its lead, but GM skirts past Unilever into second place.(Feature: Global Marketing)
• Cellphones spawn new `fast' promos in Japan; Northwest, Nestle use Quick Response codes in cell-obsessed country.
  by Madden, Normandy
• 'The Kite Runner'; Rick Pascocello.(Special Report: Marketing 50)(Riverhead Trade Paperbacks' marketing )(Brief Article)
  by Schnuer, Jenna
• Jamdat Mobile; Minard Hamilton.(marketing)(Brief Article)
  by Cuneo, Alice Z.
• Condon in line to lead Leo creative; Wide search leads back to 19-year vet who heads Kellogg, Beck's accounts.(John Condon, Leo Burnett Company Inc.)
  by ARNDORFER, JAMES B.
• People.(McCann-Erickson-New York promotes Robert Montagnese)(Paxson Communications Corp. promotes R. Brandon Burgess)(David Murphy resigns from WPP Group PLC)(Brief Article)
• Zucker talks about failure and the future.(NBC Universal Inc.)(Interview)
  by Klaassen, Abbey
• Horizon, Fallon split NBC media biz.(NBC Universal Inc., Horizon Media Inc.)
• Images of the Week.(GSD&M services to Southwest Airlines)(Brief Article)
• How Omnicom kept Visa in the family; behind the scenes: Wren made last-minute save for holding company.(News)
• Where consumers shop changes, but when they do it stays the same; Retail promotions began Nov. 1 but Black Friday is still the holiday kickoff.(American Demographics)
• NBA code suits Dockers.(Levi Strauss & Co. supplied suits for players of National Basketball Association)
  by THOMASELLI, RICH
• Spotlight.(media agencies ranked as per their performance in award ceremonies)(Brief Article)
  by Creamer, Matthew; Wentz, Laurel
• Some want sermons; others say leave morals to clergy.(News)
• A time to give thanks that a thankless job is now history.(Viewpoint)
• Credit score: Oversize egos, greed must make way for collaboration.(Viewpoint)
• Brady's Bunch; For the sophisticated mom.(People & Players)(Fairchild launches Cookie magazine)
  by Brady, James
• UNICEF: Children Affected by War.(United Nations. Children's Fund, Publicis Belgium )(Brief Article)
• Montblanc erases pens in new marketing push; Will focus instead on evolving luxury brand.(Montblanc North America Inc.)
  by Thompson, Stephanie
• Dyson; Clare Mullin.(clever marketing)(Brief Article)
  by Frazier, Mya
• VOD GOES URBAN; Simmons to unclog hip-hop bottleneck with Def on Demand.(Simmons Lathan Media Group's video on demand)
  by Klaassen, Abbey
• Razr; Geoffrey Frost.(Motorola Inc.)(Brief Article)
  by Cuneo, Alice Z.
• People.(advertising agencies)(Brief Article)
• KFC Snacker; Scott Bergren.(markets)(Brief Article)
  by MacArthur, Kate
• MediaMorph: Bluetooth.(marketing companies new technology use)
  by Klaassen, Abbey
• Brady's Bunch; `Seventeen' teams with MTV.
  by Brady, James
• Olive Garden; John Caron.(Olive Garden Restaurants Div.)(Brief Article)
  by MacArthur, Kate
• AdWatch.(advertisement market report)(Brief Article)
  by Johnson, Bradley
• Interactive Marketer of the Year: Chrysler; Chrysler rides Web gains by keeping up consumer dialogue.
  by HALLIDAY, JEAN
• A friend remembers Elliott.(Jock Elliott )
  by Raphaelson, Joel
• Ilan Sobel; Coca-Cola Co.(marketing executive)
  by Madden, Normandy
• The Media Guy: Media Guy's diagnosis for Martha: At risk for R. D.(MediaWorks)(Martha Stewart)(Rosie Delusion)
  by Dumenco, Simon
• THE RECIPE FOR A TREND; Combine 1 part guilt, 2 parts socializing and blend. Yield: Tidy profit for meal-assembly kitchens.(dinner in a new style)
  by MacArthur, Kate
• Kids cram more hours into media day.(children consume more media at once)(Brief Article)
  by Oser, Kris
• Heat Index; WEEKLY RATING (0-10) OF SIZZLE & FIZZLE.(The Apprentice: Martha Stewart movie)(The Apprentice: Martha Stewart television program on National Broadcasting Company Inc.)(Jennifer Aniston poses for GQ's Men of The Year )(Brief Article)
• Democrats stake claim to higher moral ground; Party thinks Bush weak on ethics front; `debate' welcome by Republicans.(News)
  by Teinowitz, Ira
• How to bake an open-source cookie; R&D guru's Helpings aims to shift marketing model.(News)
• Marketers tapping into the magic of an alternate reality.(Viewpoint)(alternate-reality games)
  by Iezzi, Teressa
• Drucker-author, scholar and prophet-dead at 95; Father of modern management theory had profound impact.(Peter Drucker)(Obituary)
  by MACARTHUR, KATE
• Buzz tactics for busy adults.(Feature: Word-of-Mouth)(Brief Article)
• Media Morph: Wiki.
  by Oser, Kris
• Star-stuck Gap follows celebs off a sales cliff; News Analysis: Decline due to many factors, but ad campaign isn't helping.(News)
• Need to see a doctor? Try Target or Wal-Mart; MinuteClinic, MedPoint open at retail, cost less than visit to physician.
  by Frazier, Mya
• It's story time; In the Age of Information Overload, what difference can a Story make?(Brief Article)
• A horrible half-year.(Brief Article)

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