Advertising Industry
Industry: Email Alert RSS FeedKey Johnson & Johnson/Pfizer accounts; The acquisition spreads J&J's business among several holding companies.(Johnson & Johnson)
Advertising Age, October, 2006
Interpublic Group of Cos.: McCann Erickson-Band-Aid, K-Y, Monistat, Reach, Acuvue; Deutsch-Tylenol, St. Joseph, Ortho Evra; Lowe-Johnson baby products, Stayfree, O.B.; Alchemy-Mylanta, Pepcid, Cortaid, Imodium, Motrin, Simply Stuffy, Simply Cough, Benecol, Lactaid, Splenda, Viactiv; Universal McCann-Media planning and buying
Omnicom Group: DDB Worldwide-Neutrogena, Aveeno, Clean & Clear, Roc, Shower to Shower, DePuy Orthopaedics, Procrit, OneTouch; Roberts & Tarlow-Neutrogena; BBDO-Key Pfizer accounts include Rogaine and Lubriderm; OMD-Media planning and buying
WPP Group: Ogilvy & Mather - 2008 Olympics in Beijing; Ogilvy One has direct mail for Ortho BioTech, Centocor units; JWT-Pfizer brands include Listerine, Benadryl, Bengay, Zantac, Sudafed,...
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