Heat Index; weekly rating (0-10) of sizzle & fizzle.(Star Jones to host a new crime show)(Cosmo Communications Corp. introduces new cellphone service)(Calvin Klein Cosmetics Co. introduces ck IN2U fragrance)(Brief article)

Advertising Age, March, 2007

8 Star Jones Will return to her roots as a legal commentator later this year with a daily hour-long show on Court TV that will explore crime, justice and pop culture. We're sure there'll still be Anna Nicole Smith news to chew over by then.

6 `Cosmo' Fake Calls Talk about getting involved in your readers' lives. Cosmo offers a cellphone service that will allow readers to fake an emergency phone call to get them out of bad dates. Sponsors, anyone?

4 CKin2u Seemingly the first media-inspired fragrance. It's aimed at "technosexuals''-those who IM and blog-with a bottle made of material similar to an iPod. Now if they could just figure out a way to get scratch and sniff online.

1 Ann Coulter After a particularly biting swipe at John Edwards,...

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