THE HEAT INDEX; Weekly rating (0-10) of sizzle and fizzle.(MediaWorks)

Advertising Age, June, 2007

9 The Little Princes - 'Today's' Matt Lauer sits down with William and Harry, now all grown up and ready to face the public's insatiable curiosity.

7 Brian Stelter - The college kid who started a blog about TV news-tvnewser.com-parlays it into a job with The New York Times upon his graduation this month.

4 Barbara Walters - Paris Hilton totally called her from jail, and she's totally going to grow up and help sick kids. 'Cause those kids need good role models!

2 Dan the Man - Dan Rather gets in trouble for implying Katie Couric has "tarted up" the news, when, ladies, what he meant was Les Moonves is to blame. Got it?

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