Advertising Industry
Industry: Email Alert RSS FeedTHE HEAT INDEX; Weekly rating (0-10) of sizzle and fizzle.(MediaWorks)
Advertising Age, February, 2008
10 Alternative TV Measurement Two Nielsen challengers make their move, as TNS teams with DirecTV and TiVo signs CBS for its StopWatch service.
7 Fox Business News Rupert Murdoch may have found a way to use WSJ reporters on the cable channel, citing a "breaking news" loophole in CNBC contract.
5 aJohn Malone The Liberty Media chief once known as Darth Vader re-emerges to challenge Barry Diller's control of internet company IAC. Diller says it's hogwash.
2 TV Ratings Viewers ages 18 to 49 fell a collective 17% for the five top broadcast networks for the week ending Jan. 27. Repeats and reality ain't doing the job.
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