Advertising Industry
Industry: Email Alert RSS FeedTHE HEAT INDEX; Weekly rating (0-10) of sizzle and fizzle.(MediaWorks)
Advertising Age, May, 2008
9 Sundance Finds a home with Cablevision, which also owns the Independent Film Channel. Indie filmmakers, find out who can introduce you to one of the Dolans.
7 News Corp. Fox TV revenue rises 53%, thanks to "American Idol" and the Super Bowl. But Fox Interactive, still unsure of how to monetize MySpace, fell short.
4 Media Reporters CBS to have a small party post-upfront for reporters, meaning that, perhaps, there will be shrimp after all? At least they'll get a drink or two.
2 TV Guide The good news: Editor in Chief Debra Birnbaum wants to make it an entertainment mag. The bad news: Owner Macrovision put it on the block again.
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