Business Services Industry
ISRAEL: ADVERTISEMENT AGENCY WINS CITIBANK BUDGET TENDER.(Brief Article)
IPR Strategic Business Information Database, November, 2000
According to Israel Line (Nov.20), the Shalmor-Avnon-Amichay advertisement agency won a Citibank international advertising budget tender worth an estimated $150 million, GLOBES reported. Citibank made the announcement last week in Europe. The relationship between Shalmor-Avnon-Amichay and Citibank covers the bank's creative operations, while management of its media planning and procurements will be handled separately.
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