Manufacturing Industry

New U.S. salon retail market report.

Cosmetics International, September, 1990

New U.S. Salon Retail Market Report Strong sales growth and new opportunities for competitors have been forecast by Kline & Company Inc., for the salon retail industry. The sector srecently attracted major marketers such as Kao Corporation, Dow Productions and Shiseido, which have introduced a more dynamic quality to it.

"Hair Care Opportunities In the Salon Retail Market. . . An Outlook For The 1990s" points out that the salon retail market is becoming an increasingly more sophisticated industry. According to the report this is evident in four major areas. They include a more competitive structure, new distribution practices, multiple ownership of salons and changes in consumer trends.

The report analyses these changes in detail and points out that...

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