Manufacturing Industry
Revlon continues investment in nailcare. (Revlon Inc.)
Cosmetics International, July, 1993
Revlon is introducing a new range of nail products in the US following its major nail activity of 1992 when the Nail Enamel Collection was launched.
Revlon's new nail care additions represent the continuation of the company's effort, begun last year, to further strengthen its position as one of the category leaders in the nail sector.
This year's products include Cuticle TLC, an intensive moisture therapy treatment to revitalise and smooth dry, ragged cuticles. It can be brushed on daily or activated under hot water for a deep, penetrating, hot oil treatment. Formulated with vitamin E and botanicals, it is packaged in a white bottle with grey graphics and a temperature strip. Suggested retail is $4.95.
Revlon is also introducing Cuticle Smoothaway, a...
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