Manufacturing Industry
Unilever is set to challenge Procter & Gamble's leading position in the Chinese hair care market with the launch of a new anti-dandruff shampoo to challenge Head Shoulders.(INTERNATIONAL NEWS)
Cosmetics International, June, 2007
UNILEVER IS set to challenge Procter & Gamble's leading position in the Chinese hair care market with the launch of a new anti-dandruff shampoo to challenge Head Shoulders. The Anglo-Dutch consumer goods company hopes its new Clear brand will reach the top spot in three years and generate annual sales of $20bn.
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