Food Industry
Industry: Email Alert RSS FeedProcter & Gamble. (News Briefs).(Will target coffee drinkers in their 20s with Folgers and Millstone coffee brands)(Brief Article)
Stagnito's New Products Magazine, October, 2002
Procter & Gamble, Cincinnati, announced its intentions to target coffee drinkers in their 20s with its Folgers and Millstone coffee brands. For Folgers, a new marketing campaign will be only the third in nearly four decades.
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