Hewlett-Packard Co. (Interview).(entry into the consumer photofinishing market)(Interview)

Photo Marketing, February, 2003 by Stein, Herbert

Photo Marketing spoke with Hewlett-Packard Co., Palo Alto, Calif. Mary Peery, senior vice president, Digital Imaging and Publishing Organization, and Gary Cutler, vice president of the Digital Imaging Organization, discussed home printing, the CPXe initiative, and more.

Photo Marketing: At PMA 2002, HP announced its entry into the consumer photofinishing market. Doesn't the company have enough on its plate in coping with the sluggish economy and the merger with Compaq?

Peery: HP is a very large corporation and, by design, the consolidating activities in the computer area had very little impact on the performance of our Imaging and Printing Systems division. Realistically, we had already entered the photofinishing market the previous year via the...

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