Food Industry
Industry: Email Alert RSS FeedPushing the cart at FMI's supermarket show.(Food Business: Toops Scoops)(Food Marketing Institute)(Column)
Food Processing, July, 1999 by Toops, Diane
The spring 1999 edition of the Food Marketing Institute's Supermarket Industry Convention in Chicago, IL, highlighted some of the most innovative trends in food products marketing. The event, which showcased such trends as product convenience, ready-to-heat, ready-to-eat, value-added and 'eatertainment,' also gave a preview of the increasing sophistication of today's consumers. A notable trend is the entry of branded food products in the fresh food category.
Taking stock of innovative ideas and new products.
Working long hours and multi-tasking is beginning to take its toll, it seems. Attendees at the recent Food Marketing Institute's Supermarket Industry Convention - everybody's favorite trade show - seemed preoccupied with their daytimers, or were scampering...
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