Food Industry
Industry: Email Alert RSS FeedDecoding the Da Vinci Diet.(Consumer Trends)(Brief Article)
Food Processing, July, 2004
A BAKER IN PORTLAND, Maine, who lost nearly half his customers to the low-carb craze, has tapped Dan Brown's best selling novel "The Da Vinci Code" for an Atkins alternative called the "Da Vinci Diet," which he hopes will bring people back to bread, reports the Seattle Post-Intelligencer.
A little math theory kneaded with biblical lore from the book has transformed Stephen Lanzalotta into a dietary sage, answering the "carbohydrate question" with a series of lectures promoting his diet. Lanzalotta argues that people have been eating bread for too long for it suddenly to be the reason everyone is fat.
The Da Vinci Diet, which is not published (yet), consists mostly of Mediterranean foods--fish, cheese, vegetables, meat, nuts and wine, in addition to...
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