Processors answer the clarion call: the food industry rushes aid to victims of Hurricane Katrina, much of it through America's Second Harvest.(SPECIAL REPORT)

Food Processing, October, 2005 by Parsons, Heidi

WHAT DO YOU SAY TO A MAN WHO WAS RECENTLY plucked from the attic of his flood-ravaged home after a week of precarious survival? For starters, how about, "here you go," as you hand him a box of ready-to-consume food and beverages.

As the massive relief effort for the survivors of Hurricane Katrina continues, monetary donations continue to come in from across America and from other nations as well. Beyond financial aid, U.S. food processors are also contributing more immediately gratifying--i.e., edible--supplies.

Kraft and Tyson each have pledged more than $1 million in food and financial donations, and PepsiCo has committed $2 million--$1 million for the American Red Cross Disaster Relief Fund and $1 million for the Salvation Army. Kellogg has...

Read the rest of this article with a Free Trial at HighBeam Research.

Premium Content Partnership | HighBeam Research provides an in-depth online archive library of reference works.