HEALTH : INDUSTRY URGED TO DO MORE TO COMBAT OBESITY.

Europe Environment, May, 2007

The European Platform for Action on Diet, Physical Activity and Health, created by the European Commission, has been operating for two years. Bringing together industry, NGOs and member state representatives, its primary mission is to combat the progression of obesity in the EU. "At a given time, the problem requires a solution, whether legislative or otherwise," Robert Madelin, director-general of the Commission's DG Health and Consumer Protection, told agri-business professionals on 18 April. Their European confederation (CIAA) highlighted the many commitments by industry, enumerated in a report presented the same day. The document basically highlights the concept of the consumer's "choice" and the effectiveness of voluntary measures to promote balanced diets and...

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