Homeland Security department launches citizen preparedness campaign.(public service advertising campaign)(Brief Article)
Nation's Cities Weekly, February, 2003
The Department of Homeland Security, in partnership with The Advertising Council and the Sloan Foundation, has launched a national public service advertising (PSA) campaign that will educate and empower American citizens to prepare for and respond to potential future terrorist attacks.
The PSAs offer practical suggestions to increase preparedness, including learning about serious threats, making emergency supply kits, creating a family communication plan and keeping emergency numbers near the phone.
The ads direct Americans to call 1-800-BE-READY to access a free brochure or visit www.ready.gov where they can learn the best ways to protect themselves and their families against terrorism.
Every American has a role in strengthening the nation's...
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