Internet is big for Burt; 280 sales a month.

Automotive News, January, 2000 by WELLS, BUD

The Burt Automotive Network, one of Colorado's busiest car companies, is one of the state's most aggressive in pursuing business on the Internet.

Internet sales in the last three months of 1999 were the best ever for the company. Of 2,000 to 2,200 sales a month, 280 to 300 came from the Internet.

``We've doubled Internet sales in the past eight months, after going to a consolidated sales force devoted strictly to prospective customers off the Internet,'' says L.G. Chavez Jr., an executive vice president of the Denver-based company. The Internet sales force has been specially trained.

Burt.com has been in the cyber sales business since 1995.

The firm dates back to 1939, when Nate Burt and a staff of eight opened Burt Chevrolet on...

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