PSA Peugeot Citroen.(2008 Guide to China's Auto Market)

Automotive News, April, 2008

Byline: Lan Lan

Group Beijing Office, Unit 416, 4th Floor, Tower A Beijing Kelun Building

12A Guanghualu, Chaoyang District, Beijing 100020, P.R. China

(86) 10-6581-4158, www.psa.net.cn

Top executive: Yves Boutin, chief representative

PSA/Peugeot-Citroen SA lagged the overall market last year.

Sales of PSA vehicles in 2007 rose only 2.9 percent to 207,255 units, including imports and sales of its joint venture in Wuhan, Dongfeng Peugeot Citroen Automobile Co. The China light-vehicle market grew 21.3 percent last year.

PSA was slow in rolling out new products. It launched only two redesigned models in China in 2007: the redesigned Citroen Picasso and the Peugeot 307 three-box sedan.

The company...

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