Cable/Sat Rated by Survey.(J.D. Power and Associates research)(Brief Article)(Statistical Data Included)

Video Age International, November, 1999

According to the J.D. Power and Associates 1999 Cable/ Satellite TV Customer Satisfaction Study, cost of pay-TV services and actual program offerings were the two most important factors in deciding customer satisfaction. Quality reception and service capabilities were the least important factors.

With this in mind, satellite providers Dish Network and DirecTV were rated the best pay-TV services, with the MSO InterMedia Partners a distant third. Cable providers Time Warner Cable (12.6 million subscribers) and Tele-Communications (13.1 million subs) are two of the largest MSOs in the U.S., however, they ranked 11th and 13th respectively on J.D. Powers' satisfaction index.

Following are two graphs plotted by J.D. Power and Associates. The pie chart...

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