QuickBooks and Write-Up: Shifting Roles

Accounting Technology, September, 2006 by Carly Lombardo-Bohach

When it comes to the write-up software wars, accountants and software vendors have to confront the challenge of Intuit's QuickBooks. "A lot of clients ask about QuickBooks-at least 80 percent," says Sean Manning of Manning & Co., based in Littleton, Colo. "Our approach is to ask them to print out a financial statement and tell us if they think it's accurate.

The majority say 'No,'" adds Manning. He continues that, "We then have them look at Write-Up CS and what it can do. We convert about 90 percent of the clients that ask about QuickBooks. It's usually the integration capabilities that convince them." On the other side of this coin, Fresno, Calif.-based Moore & Grider is switching all of its 75 write-up clients using Write-Up CS to QuickBooks Accountants Edition. "People...

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