DM Review
Publication covers business intelligence, analytics, integration, and data warehousing for corporate executives and IT managers.
DM Review
Most Recent Articles from DM Review 
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Lead Scoring Takes Center Stage

In case you havenât noticed, the Internet has fundamentally changed how people gather information. This has affected business marketers in...
08/01/08 by David M. Raab · More from publication -
Canonical Data Model

There are a bunch of new buzzwords popping up in our field. One term I hear quite frequently lately is âcanonical data model.â I recently...
08/01/08 by Steve Hoberman · More from publication -
Closed Loop Marketing is Like My Three-Year-Old Son

It always amazes me how simple things in real life match the complex inner workings of marketing strategy, closed loop marketing and customer...
08/01/08 by Larry Goldman · More from publication -
Columns In The Clouds

Vertica Systems CEO Ralph Breslauer was already in the software business when he left South Africa 20 years ago to pursue a career in the U.S. In...
08/01/08 by Ralph Breslauer · More from publication -
Does BI have to be extroverted, introverted, or both? The consumer is driving application development

Ten years ago, would anyone have thought consumers would be the leading force in application development? The World Wide Web is making the consumer...
08/01/08 by Shaku Atre · More from publication -
The Database State

Technical issues tend, quite naturally, to be the focus of attention for data professionals, but those who call themselves...
08/01/08 by Malcolm Chisholm · More from publication
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Most Recent Technology Articles
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