CU-Owned MoneyTracker Beats Intuit's FinanceWorks To The Punch

Credit Union Journal, The, July, 2007 by Kevin Jepson, Technology Correspondent

Amplify FCU here has turned Internet banking up a notch with a credit-union owned, web-based money management tool called MoneyTracker, upstaging the much-anticipated release this month of a similar tool by Intuit, called FinanceWorks.

"MoneyTracker is a step beyond what the rest of the online banking world has to offer," said Kent White, vice president marketing at the $400-million CU.

Amplify offered MoneyTracker to members in April, allowing them to view past, current and pending online banking transactions from multiple payees and payers. Members can click to categorize the transactions and create spending goals and reports, all within the single sign-on of homebanking.

But what sets MoneyTracker ahead of the competition-beyond an innovative search feature-is that the application can be dropped on top of any third-party homebanking platform via an Extensible Markup Language interface, according to Andrew Taylor, chief technology officer at Amplify's CUSO, Jwaala. ...