Chocolate bars infused with fish oil among latest candy trends

0 Comments | AFP, June, 2006

CHICAGO (AFP) — Chocolate bars infused with fish oil and gum that will hop chewers up on caffeine are just a few of the new trends coming to the candy aisle.

Confectioners, who already command nearly 100 billion dollars in global annual sales, are keen to cash in on rising obesity concerns and the demand for energy drinks and dietary supplements with a host of 'good-for-you' products.

Some companies - like Hershey and Nestle - are coming up with smaller versions of their popular chocolate bars to help cravers control their portion sizes.

Others have tried to find ways for people to have their chocolate and eat it too.

It took almost two years for Canadian chocolate bar maker Botticelli to come up with a patent-pending way to mask the taste of the...