YouTube fans prefer home-made video: HitWise

0 Comments | AFP, February, 2007

SAN FRANCISCO (AFP) — Despite much public ado about piracy at YouTube, research released on Friday showed that the Google-owned website is thriving and many visitors are looking for homemade works.

"If you look at the search terms driving traffic to YouTube, it turns out a lot of the content people are seeking is user generated," Hitwise general manager of global research Bill Tancer told AFP.

Industry analysts and insiders have expressed concern that blocking the sharing of copyrighted video snippets at YouTube would cause notoriously migratory Internet users to go to less restrictive rival websites.

Google chief executive Eric Schmidt went public this week with a vow to soon roll out technologies to better thwart piracy of copyrighted video.

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