Universal music streams online in deal with imeem

0 Comments | AFP, December, 2007

SAN FRANCISCO (AFP) — Universal Music Group said Monday it would start streaming its catalogue of music and videos on fast-growing social-networking website imeem.

Vivendi-owned UMG joins record-label peers EMI, Sony and Warner in partnering with US-based imeem to let songs and videos be played online in exchange for percentages of advertising revenue.

While financial details of the UMG deal were not released, the studio will reportedly also get paid every time one of its songs is played.

Sony, EMI and Warner made similar arrangements with imeem earlier this year.

"Imeem has developed an innovative way to make our artists' music a central part of the social-networking experience," UMG chief executive Doug Morris said in a statement.

"More...