A New World
CIO, October, 2007 by Nancy Weil
SAS Virgin Atlantic Nokia MORE ON CIO.com More Columns by Michael Friedenberg
Certainly, technology is at the center of these efforts—everything from being able to use an ATM card to order food from your seat on a Virgin Atlantic plane to Nokia adding new gaming, music and other content to its phones.
Upbin also referred to our current market as “fast, cheap and out of control”—a dramatic, intentionally provocative phrase, perhaps, but quite accurate when you follow his argument.
By “fast” he means the radical increase in available bandwidth and ubiquitous connectivity to which we are all (fast) becoming accustomed. You look at how this impacts our lives both commercial and private and you see how rapidly the world is becoming a much smaller...
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