Modern Life In NFL Nation
Newsweek, October, 2004 by George F. Will
A fat lot Keats knew about autumn. "season of mists and mellow fruitfulness"? Fiddlesticks. It is football season, the distilled essence of modern life.
It is sex (pneumatic cheerleaders), violence (when the 1976 Super Bowl made the Dallas Cowboys cheerleaders famous, a CBS producer said, "The audience deserves a little sex with its violence"), technology (quarterbacks electronically instructed by coaches wired to subordinate Merlins in the upper reaches of the stadium), committee meetings (huddles), division of labor (interior linemen specializing in third-and-short yardage situations), jargon (zone-flooding nickel packages and seam-splitting nose tackles, or something like that) and a hallmark of a commercial society--strategic parsimony about time.
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