Commerce banks to get new name

0 Comments | Philadelphia Inquirer, The, July, 2008 | by Harold Brubaker Inquirer Staff Writer

It seemed a victory for the legacy of Cherry Hill's Commerce Bank when new Canadian owner Toronto Dominion said it would operate under the TD Commerce brand in the United States. Then it ran into the 12-branch Commerce Bank & Trust Co. in Worcester, Mass., which won a preliminary injunction in federal court blocking the use of the TD Commerce brand where it has branches.

The upshot is that Toronto Dominion said yesterday that it would drop the Commerce brand from its plans and rename its nearly 1,100 Commerce and TD Banknorth branches TD Bank. "Instead of spending our money, resources and time in litigating this matter, which could take years, we decided to move forward," Bharat Masrani, president and chief executive officer of TD Bank said in an interview. Masrani said...