iMovie fans boo newest version
USA TODAY, August, 2007 by Jefferson Graham
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When Apple releases new products, they're often hailed as breakthroughs.
But with the recent update of its beloved iMovie software, Apple finds itself in an unusual position: defense. Longtime iMovie fans aren't happy.
Apple transformed iMovie ($79, or free with new Apple computers) from a full-featured video-editing program aimed at both entry-level and more-advanced users to a bare-bones tool for people who've never edited video before.
"Horrible" and "disaster" are two of the milder customer reviews on Amazon.com. At Apple's own website, customers are chiming in with reviews ranging from "very disappointed" to "video editors' worst nightmare."
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Apple isn't apologizing. It says it wants a new audience for iMovie and that the redesign had to happen. "The consumer video-editing industry is dying," says Rob Schoeben, Apple's vice president of applications and product marketing. "It got crushed by digital photography." ...
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