NFL Network games will air ... in the air

0 Comments | USA TODAY, December, 2007 | by Michael Hiestand

Finally, fans will get live NFL TV action in the clouds.

DirecTV, a satellite TV provider, will announce today the most imaginative tactic in the hubbub over how viewers might get NFL games that air on the NFL Network. DirecTV will show them on the giant video screen on its blimp as it flies above towns whose cable operators don't carry the league's channel.

Don't laugh. TV sports on a blimp probably will be as good as other platforms for TV sports -- such as the tiny screens on cellphones -- that have emerged through the miracle of technology. The appeal of DirecTV's idea could blossom, eventually, if viewers would be able to shadow its blimp on giant inflatable couches.

But for now the blimp is just trying to exploit the hubbub over most U.S....

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