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American Fitness, March, 2001

Launching into the new millennium, Jazzercise[R] recently celebrated the Grand Opening and Open House of its new international headquarters in Carlsbad, California, with a day of exciting activities. About 500 guests and visitors were invited to tour the corporate offices, personally designed and supervised by founder and CEO Judi Sheppard Missett. The official ribbon-cutting ceremony took place following comments by Missett, Carlsbad Mayor Pro Tem Matt Hall and Chamber of Commerce Chairman Farrah Douglas. For more information, visit www.jazzercise.com ... Speaking of forging ahead, Benning Communications Corporation has announced that STRIVE magazine will launch nationally with its January/February 2001 issue into each of 24 Hour Fitness' more than 275 locations. "24 Hour Fitness has the leadership edge and vision that we look for in a partner," said STRIVE Vice President of Sales and Marketing Adam D. Ginsberg. For more information, contact STRIVE at (770) 431-8201 or visit www.striveonline.com ... And things also expanded at Club Industry 2000. Attendance surged as fitness professionals from across the United States converged at McCormick Place North in Chicago, Illinois, for the annual preview of what's hot in the commercial fitness industry. A total of 7,485 attendees took advantage of the comprehensive educational conference and energized exposition in October, 2000. Exhibit size grew again, with 230 exhibitors packing 95,000 square feet with fitness equipment, products and services. "Club Industry is the place to see the new equipment coming out," observed Colleen Wigg, vice president of Lakeshore Medical Fitness in Eden Prairie, Minnesota. For more information or 2001 conference registration, call (800) 927-5007 or visit www.clubindustry.com. For information on purchasing exhibit space, contact Exhibit Sales Manager Sam Posa at (800) 525-9154 ... But if you can't make it to the show, do something for yourself behind the scenes. According to the American Heart Association, cardiovascular disease is our nation's No. 1 killer. At the 92nd Street Y May Center for Health, Fitness & Sport, the prevention and treatment of cardiovascular disease has been part of their mission for decades. The Y offers four programs specifically tailored for those with a personal or family history of heart disease: 92nd Street Y Cardiac Rehab, Women's Heart Plus, Moving Free[TM], and CPR Instruction. For more information on these programs, contact Jennifer Dorr at (212) 415-5455 or Jdorr@92ndsty.org ... And on a sad note, the Board of Directors of Bally Total Fitness met in October 2000 to mourn the passing of their beloved chairman, Arthur M. Goldberg, and appoint his successor. The board unanimously elected current president and CEO Lee S. Hillman to succeed Goldberg. "We were all deeply saddened by the sudden passing of Arthur Goldberg," said J. Kenneth Looloian, a member of Bally's Executive Committee of the Board of Directors. "Arthur was a great friend and a mentor to all of us. He was especially close to Lee these past eight years. It was in [Arthur's] plans that Lee would succeed him. The Board has every confidence in Lee's abilities and his stellar record with the company speaks for itself. He is an outstanding leader who has a reputation for energy, intelligence and for helping to build strong, stable companies. We know that he will surpass our expectations and we give him our full support."

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CHECK IT OUT … the INSIDE STORY

American Fitness, March, 2001

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