Brandweek

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Articles in April 30, 2001 issue of Brandweek

• Golden Princess Ready to Sail with AOL Internet Cafe - Company Business and Marketing
• FTC Renews Attack on 'Irresponsible' Record Companies - Federal Trade Commission - Brief Article
• The Capital - daily newspaper of Annapolis, Maryland - Brief Article
  by Wayne Robins
• Survival of the fittest - William Dean Singleton - Brief Article
  by Mark Fitzgerald
• Minute Maid Opens Juicy Site to Promote New Drink - Brief Article
  by Jennifer Owens
• Vitasoy Defends Organic Turf with New Tofu, TV - Company Business and Marketing
  by Sonia Reyes
• Peninsula Gets $5M Stay of Execution - Company Business and Marketing
  by Mike Beirne
• Hasbro Ties in Toys with JPIII, Apes; A Knight's Tale Getting Told on TBS - includes multiple movie promotions and tie-ins - Brief Article
  by David Finnigan
• St. Paul Pioneer Press - Knight Ridder newspaper - Brief Article
  by Joel Davis
• W-S Taps Eleven - Williams-Sonoma Inc - Brief Article
• Dr. Quinn, Bug-Eradicator Woman - Brief Article
• MS Mobilizes Mobile Devices - Company Business and Marketing
  by Todd Wasserman
• Heinz, Hershey, Wendy's Cook up $20M for Grinch Video/DVD - Universal Pictures' Dr.Seuss'How the Grinch Stole Christmas motion picture - Brief Article
• Subaru's Forester Takes Female Athletes on a New $18M Ad Ride - Brief Article
  by Karl Greenberg
• Daily Southtown - Hollinger International's newspaper for Southside Chicago - Brief Article
  by Mark Fitzgerald
• Double Wedding - Brief Article
• Memo from the front - Brief Article
  by Kenneth Hein
• Avis Auto Rental TV Ads Play Off Economic Vagaries - Company Business and Marketing
• AOL, Swatch Deal Eyes Promos, Product Development - AOL Time Warner - Brief Article
• B&W's Kool Tour Looks to Move Butts - Brief Article
  by Mike Beirne
• The Press-Enterprise - of Riverside, California - Brief Article
  by Joel Davis
• Ask Jeeves Adds Advertisers - Brief Article
  by Sarah J. Heim
• Coke Puts Pizzazz into Revitalized Web Site - Company Business and Marketing
• DiSaronno Takes to Cable TV Airwaves to Tout Amaretto - DiSarono Ojiginale Aniaretto perfume - Brief Article
• Malibu Rum Gets Back to its Roots With 'Serious' TV Ad Campaign - Brief Article
  by Kenneth Hein
• Portsmouth Herald - does not take the traditional approach to reporting - Brief Article - Statistical Data Included
  by Joe Nicholson
• Unicast Forms Board to Explore Net Ad Spending - Brief Article
  by Janis Mara
• Ad Council Nixes Local TV PSA Fees - Industry Trend or Event
  by John Consoli
• VW Drives Rugged Types to Roomy Wagon - Company Business and Marketing
  by Karl Greenberg
• Dippity-Do Gets $10M Styling - White Rain Co.'s hair care product - Brief Article
  by Christine Bittar
• The News & Observer - McClatchy Co.'s Raleigh, North Carolina, newspaper - Brief Article - Statistical Data Included
  by Lucia Moses
• L90 Goes Hollywood - Brief Article
• The Artist and the Hair - Brief Article
• Crillon Splashes June Mags with New Round of Absinthe Ads - Company Business and Marketing
• Newswire - includes various information - Brief Article - Statistical Data Included
• The Columbus Dispatch - Brief Article
  by Lucia Moses
• The Last mass medium? - newspaper advertising
  by Tony Case
• One Show I-Awards Sees Surge of Entries - Brief Article
  by Jennifer Owens
• Easy Spirit Promotes Dot-Comfort with Rosie - Company Business and Marketing
  by Sandy Dolbow
• Miller's $300M Creative Push Gets Eager Response From Brew Crew - Company Business and Marketing
  by Mike Beirne
• Visa's Off to the Races with NBC; Hoops' Swoopes in Nike/ESPN Coup - includes multiple sports promotions and tie-ins - Brief Article
  by Hilary Cassidy
• New York Post - Brief Article
  by Wayne Robins
• Changing the Recipe
  by Sonia Reyes
• A Brush with Greatness, Financial Services - Citigroup ads - Brief Article
• Disney Sell-Mates - Company Business and Marketing
  by David Finnigan
• Swimsuiter Benitez Touts New Taco Bell Stuft Burrito - Company Business and Marketing
• Labatt Alternative Ads Target Rolling Rockers - Brief Article
  by Mike Beirne
• The Free Lance-Star - in Fredericksburg, Virginia - Brief Article
  by Joe Strupp
• The Kwik-E-Mart Quandary - Brief Article
  by Becky Ebenkamp
• Room for Improvement
  by Barry Janoff
• Chastened Domino's Brings Back Crusty Fave, Serves Up Health Pitch - Company Business and Marketing
  by Kenneth Hein
• Newswire - Company Business and Marketing
• Schlotzsky's Joins the Club - Turkey Bacon Club - Brief Article - Statistical Data Included
  by Kenneth Hein
• NEWSDAY - New York Newsday - Brief Article - Statistical Data Included
  by Joe Strupp
• Downloads - Brief Article
• Where's the Value Equation in Food? - Brief Article
  by Mitch Duckler