Advertising Industry
Industry: Email Alert RSS FeedBasic Cable Prime Time Ratings
Brandweek, May 8, 2000
Basic Cable Prime Time Ratings
1st Q/2000 1st Q/1999 % Change
Network Rating (HH-000) Rating (HH-000) Rating (HH-000)
1. USA 2.4 1890 2.6 1960 -8%
2. TBS 1.8 1384 2.0 1497 -10%
3. Nickelodeon 1.8 1342 2.0 1494 -10%
4. Lifetime 1.7 1306 1.7 1252 -0%
5. TNT 1.6 1256 2.2 1679 -27%
6. Cartoon 1.6 958 1.5 861 7%
7. A&E 1.5 1152 1.4 1063 7%
8. Discovery 1.3 988 1.2 938 8%
9. ESPN 1.2 890 1.2 925 -0%
10. TLC 1.0 690 0.9 640 11%
11. MTV 0.9 643 0.7 531 29%
12. History 0.9 569 0.8 439 13%
13. SciFi 0.9 568 0.7 399 29%
14. CNN 0.8 594 1.0 747 -20%
15. Family 0.8 584 0.9 630 -11%
16. TVLand 0.8 380 0.9 323 -11%
17. FX 0.8 371 0.7 281 14%
18. TNN 0.7 552 1.0 705 -30%
19. HGTV 0.7 438 0.7 331 -0%
20. Comedy 0.7 414 0.7 398 -0%
21. WGN 0.7 326 1.0 473 -30%
22. Court 0.6 242 0.2 75 200%
23. VH1 0.5 344 0.5 321 0%
24. BET 0.5 309 0.5 298 0%
25. E! 0.5 287 0.5 262 0%
26. TVGuide 0.5 282 0.5 257 0%
27. AnPianet 0.5 259 0.5 212 0%
28. FoxNews 0.5 229 0.6 223 -17%
29. CNBC 0.4 307 0.7 452 -43%
30. Weather 0.4 276 0.4 281 0%
31. ESPN2 0.4 272 0.4 276 0%
32. MSNBC 0.4 217 0.4 201 0%
33. Food 0.4 199 0.4 133 0%
34. Game 0.4 98 N/A N/A N/A
35. Bravo 0.3 148 0.2 88 50%
36. Travel 0.3 116 0.3 81 0%
37. CMT 0.3 77 0.3 126 0%
38. Odyssey 0.3 77 N/A N/A N/A
39. HLNews 0.2 140 0.2 166 0%
Network
1. USA -4%
2. TBS -8%
3. Nickelodeon -10%
4. Lifetime 4%
5. TNT -25%
6. Cartoon 11%
7. A&E 8%
8. Discovery 8%
9. ESPN -4%
10. TLC 8%
11. MTV 21%
12. History 30%
13. SciFi 42%
14. CNN -20%
15. Family -7%
16. TVLand 18%
17. FX 32%
18. TNN -22%
19. HGTV 32%
20. Comedy 4%
21. WGN -31%
22. Court 223%
23. VH1 7%
24. BET 4%
25. E! 10%
26. TVGuide 10%
27. AnPianet 22%
28. FoxNews 3%
29. CNBC -32%
30. Weather -2%
31. ESPN2 -1%
32. MSNBC 8%
33. Food 50%
34. Game N/A
35. Bravo 68%
36. Travel 43%
37. CMT -10%
38. Odyssey N/A
39. HLNews -16%
Source: Turner Entertainment Research
from Nielsen Media Research data.
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