Advertising Industry
Industry: Email Alert RSS FeedBibliography for: "ABC.com Unveils Integrated Promo - American Broadcasting Companies Inc. launches marketing promotion - Brief Article"
Janis Mara "ABC.com Unveils Integrated Promo - American Broadcasting Companies Inc. launches marketing promotion - Brief Article". Brandweek. FindArticles.com. 29 Dec, 2009. http://findarticles.com/p/articles/mi_m0BDW/is_19_42/ai_74521295/
Brandweek
View more issues:
Articles in May 7, 2001 issue of Brandweek
-
Perdue's New Spots Fly the Coop With Cutting-Edge 'Infomercials' - Perdue Farms' television advertisements - Brief Article
by Andrew McMains -
Kimberly-Clark Adds Cheeky Exposure To Ms. Cottonelle Toilet Paper Rollout - television advertising spot - Brief Article - Statistical Data Included
by Christine Bittar - [0] Newswire - Seven Up Co., Coca-Cola Enterprises Inc., PepsiCo Inc - Brief Article
-
THE cyber-show MUST GO ON - the future of trade shows
by Alan Cohen -
ABC.com Unveils Integrated Promo - American Broadcasting Companies Inc. launches marketing promotion - Brief Article
by Janis Mara -
Radisson Presses 'Go' Button, Hypes Brands - Brief Article
by Mike Beirne - Where We Go From Here - sampling and promotion - Brief Article
- Burger King Dangles Shrek Premiums with Kids Meals - collector cards based on motion picture 'Shrek'
- Spalding Time Pieces Set for Back-to-School Debut - Spalding Sports Worldwide, Advance/Fada Watch Co. licensing contract - Brief Article
-
We've Only Just Begun… To Freak Out! - survey results of brides-to-be - Brief Article - Statistical Data Included
by Becky Ebenkamp - Forbes Picks Platform - Forbes.com's streaming video platform by Zebus Group Inc - Brief Article
-
No Stretch: Danskin Hits Road with Rockettes - Danskin Inc. marketing campaign to featrue Radio City Rockettes - Brief Article
by Sandra Dolbow - Category: Health And Beauty Care - Brief Article - Statistical Data Included
- Capezio Dancewear Freshens Image in Global Effort - Capezio Ballet Makers launches global campaign - Brief Article
- Fuze Lights Up Production Process for Nutraceutical Intro - Fuze Beverage - Brief Article
-
Your Showdown Of Shows - Game Show Net's Inquizition - Brief Article
by Becky Ebenkamp - ITV Users Get Smarts - AOL TV Inc. launches new interactive television service - Brief Article
-
Mr. Coffee Serves Up an Important Message - announces National Breast Cancer Foundation promotion - Brief Article
by Christine Bittar - Category: Breakfast Food - Brief Article - Statistical Data Included
-
Teletubbies Hitting the Road - plans for 40-80 city promotional tour - Brief Article
by David Finnigan - Newswire - includes multiple articles - Brief Article
- Accelerade Introduction Races into Sports Magazines - PacificHealth Laboratories launches sports drink - Brief Article
- Revelers in the Brand: The Winners
-
Cingular Reviews I-Shops for Online Direct Duties - Cingular Wireless - Brief Article
by Jennifer Owens -
LAURA SHANAHAN designated shopper - Boca Burger Inc., marketing - Brief Article - Column
by Patrick Hardin - Category: Meal Solutions - frozen entrees - Brief Article - Statistical Data Included
- Ford Hitches Web Wagon to Yahoo! for Explorer Pitch - Internet advertising for Ford's 2002 Explorer - Brief Article
-
Activision [O.sub.2] Games Get $10M Airplay - new brand launched - Brief Article
by Todd Wasserman -
For Whom the Bell Tolls - Bride's magazine surveys brides-to-be - Brief Article - Statistical Data Included
by Becky Ebenkamp - Intel's Inside Track - marketing strategies; Intel Corp., Advanced Micro Devices Inc - Statistical Data Included
- Other Moves - includes, PepsiCo appoints Greg Singer - Brief Article
- Reaching Some Conclusions - Promotion Marketing Association researches sampling - Brief Article
-
Priming The Pump - ExxonMobil tests customer loyalty program - Brief Article - Statistical Data Included
by Kenneth Hein - Precision Man Debuts in New Auto Care Retail Campaign - marketing for Precision Tune Auto Care - Brief Article
- Ford Devotes Record $30M to Child Safety Campaign - Ford Motor Co - Brief Article
-
Host Vs. Hostess - The Weakest Link television program - Brief Article
by Becky Ebenkamp - Product Finder Launched - PCWorld.com launches new product finder service - Brief Article
-
Kahlua Strikes a Pose, Mixes Music and Fashion In Summer Club Blast - announces marketing promotion - Brief Article
by Kenneth Hein - Category: Salty Snacks - Brief Article - Statistical Data Included
-
AmEx, Virgin Band Together for Blue Music - American Express, Virgin Entertainment Group launch joint marketing effort - Brief Article
by Sandra Dolbow -
Lee Riveted's 'Conversation' Hits Street - jeans advertising campaign - Brief Article
by Sandra Dolbow -
WB Tries Cellular Push To Sell its Swordfish - Warner Brothers advertises new film on cellular phones - Brief Article
by David Finnigan -
The Big - changes in the business-to-business publishing industry
by Mark Adams -
FCBi Grabs Users' Attention With New Rich-Media Ad Unit - Brief Article
by Janis Mara - Planet Java, Done Tweaking, Begins Nationwide Rollout - Coca-Cola, completes coffee drink renaming and redesign - Brief Article
-
Listening To The Consumer - sampling - Polling Data
by Brian Wansink -
No nonsense Line Expands - Kayser-Roth launches new line of plus-size panty hose - Brief Article - Statistical Data Included
by Sandra Dolbow -
Kikkoman Seasons Pitch with Heritage Nod - television, print advertising campaign - Brief Article
by Sonia Reyes - Action Slackers - Mintel reports on sportswear - Brief Article - Statistical Data Included
- Letters
- Spofford Charting Further Timberland Growth - Claire Spofford discusses Timberland Co. marketing and development - Brief Article
- Newswire - multiple industry briefs - Brief Article
-
Quaker Oats Kids Cereal Gets Hot Play - Quaker Oats plans fall marketing campaign - Brief Article - Statistical Data Included
by Sonia Reyes -
Motorola's New Groove - company launches branding campaign - Brief Article
by Todd Wasserman -
Lincoln, Rivals Rev Up Pitches For Certified Pre-Owned Vehicles - Lincoln-Mercury Division's marketing strategy for selling previously leased cars - Brief Article - Statistical Data Included
by Karl Greenberg - B2B and Beyond - discussion panel of business-to-business trade magazine executives - Interview
-
Survey: CPGs Underutilize E-mail Marketing - consumer packaged goods industry, electronic mail marketing - Brief Article - Polling Data - Statistical Data Included
by Jennifer Owens - Jeep Gears Up with Ads to Support Liberty SUV Launch - Brief Article
- Editor's Note
-
FTD, Sperry Link with IMG to Grow Brand Lines - Brief Article
by Hilary Cassidy -
Arbor Mist Puts $10M Punch into New Promo as Vine War Heats Up - Canandaigua Wines brand marketing campaign - Brief Article - Statistical Data Included
by Kenneth Hein - Gravity, Gorge Games Generate Goods; NTS Swings Golf Properties onto Net - Gravity Games, Subaru Gorge Games, Net Tour Strategies - Brief Article
-
TOP of MIND - coalition programs
by Rick Barlow - People - Randolph Melville to manage PepsiCo Inc. marketing campaign - Brief Article
- Clos Du Bois Comes Out of the Closet via Print Ad - ad targets gays and lesbians - Brief Article
Brought to you by CBS MoneyWatch.com
- Best- and Worst-Paid College Degrees
- 6 Things You Should Never Do on Twitter or Facebook
- How Much Sleep Do You Really Need?
- 6 Big Myths about Gas Mileage
- 5 Rules for Immediate Annuities
- Death in the Family: 12 Things to Do Now
- Dumbest Things You Do With Your Money
- 6 Online Networking Mistakes to Avoid
- 401(k) Mistakes to Avoid
- 5 Economic Scenarios to Keep You Up at Night
- The Real ‘Best Places to Retire’
- Best Credit Cards for You
- 12 Tough Questions to Ask Your Parents
- The Real ‘Best Colleges’
- Home Buyer Tax Credit: How to Cash In
- Why You Shouldn't Bash Cash
- 8 Phony 'Bargains' and Better Alternatives
- Danger: 3 Debit Card Scams to Avoid
- 6 Myths About Gas Mileage
- 29 Fees We Hate Most
- Quick and Easy Ways to Boost Returns
- Best Stocks to Buy Now
- Lower Your Taxes: 10 Moves to Make Now
- New Jobs: 8 Lessons from Real-Life Career Switchers
- The New Job Market: Who Wins and Who Loses?
- Health Care Reform's Public Option: Everything You Need to Know
- Volunteer Work When Unemployed: Should You Work for Free?
- Whose Recovery Is This?
- Long-Term-Care Insurance: 4 Biggest Risks to Avoid
Content provided in partnership with
Most Recent Business Articles
- Multiple criteria evaluation and optimization of transportation systems
- Multi-criteria analysis procedure for sustainable mobility evaluation in urban areas
- A two-leveled multi-objective symbiotic evolutionary algorithm for the hub and spoke location problem
- Multi-criteria analysis for evaluating the impacts of intelligent speed adaptation
- The development of Taiwan arterial traffic-adaptive signal control system and its field test: a Taiwan experience
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- LIFO vs. FIFO: a return to the basics
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- Using object-oriented analysis and design over traditional structured analysis and design
- Design a commission plan that drives sales - Sales Commissions


