Rainy Weather Perfect for Thomasville's British Gentry Ads - Thomasville Furniture advertising campaign - Brief Article

Brandweek, May 14, 2001

THOMASVILLE,N,C.--Thomasville Furniture this week launches national network and cable TV spots for its British Gentry collection. Ads, via Mullen/LHC in Winston-Salem, N.C., spotlight the elegance and quality of the furniture inspired by the British countryside. One spot portrays a family enjoying a rainy afternoon inside their well-furnished home with the tag, "The weather's supposed to be just as perfect tomorrow." The campaign runs on A&E, Food Network, E!, Lifetime and Bravo.

Thomasville also will sponsor Wimbledon tennis this summer.

COPYRIGHT 2001 BPI Communications, Inc.
COPYRIGHT 2001 Gale Group
 

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