Advertising Industry
Industry: Email Alert RSS FeedD&B's Restaurants Cook up $9M for Nationwide Hype
Brandweek, June 19, 2000
DALLAS--Themed dining entity Dave & Buster's debuts its first national ad campaign around the theme "Big Time Fun," with $9 million for TV, print and radio. The program runs in 25 D&B's markets and targets core male, 25-44 audience. Dallas-based agency BrannForbes created ads that pitch vibrancy of playing and eating at Dave & Buster's.
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