Advertising Industry
Industry: Email Alert RSS FeedTravelocity Takes Off with New Tools
Brandweek, July 10, 2000 by Ann M. Mack
Celebrating the successful integration of Travelocity.com and Preview Travel, the newly combined Fort Worth, Texas-based company unveiled several new technology-driven features at a launch party June 28. Transforming New York's Hudson Theatre from a performance venue to someone's living room or office, Travelocity.com equipped the hall with computers, arm chairs, end tables, sofas and desks.
Most RecentAdvertising Articles
- Toyota Slammed for Sexist Yaris Video; It's Saatchi's 3rd Gaffe on the Business
- 9 of 21 Slots on Glenn Beck Show Are Fox House Ads
- If Kim Kardashian Can Get $10K a Tweet Why Can't Twitter?
- FTC Probes Google's AdMob Deal: Is This an Ad Monopoly in Waiting?
- Jay Leno Executes Worst Ever Budweiser Shout-Out
- More »
Guests at the event were treated to a sneak preview of the site's new offerings, which included group shopping tools, a value program, wireless travel services and a redesigned home page. At the party, friends logged on to check out Team Up Travel, a feature that gives multiple people the ability to plan, shop and buy travel together online. After spending a night surfing the site and talking travel, several guests craved a little getaway. Lucky ones were granted their wish. Travelocity raffled off plane tickets and travel packages, plus Palm Pilots to plan trips.
Brought to you by CBS MoneyWatch.com
- Best- and Worst-Paid College Degrees
- 6 Things You Should Never Do on Twitter or Facebook
- How Much Sleep Do You Really Need?
- 6 Big Myths about Gas Mileage
- 5 Rules for Immediate Annuities
- Death in the Family: 12 Things to Do Now
- Dumbest Things You Do With Your Money
- 6 Online Networking Mistakes to Avoid
- 401(k) Mistakes to Avoid
- 5 Economic Scenarios to Keep You Up at Night
- The Real ‘Best Places to Retire’
- Best Credit Cards for You
- 12 Tough Questions to Ask Your Parents
- The Real ‘Best Colleges’
- Home Buyer Tax Credit: How to Cash In
- Why You Shouldn't Bash Cash
- 8 Phony 'Bargains' and Better Alternatives
- Danger: 3 Debit Card Scams to Avoid
- 6 Myths About Gas Mileage
- 29 Fees We Hate Most
- Quick and Easy Ways to Boost Returns
- Best Stocks to Buy Now
- Lower Your Taxes: 10 Moves to Make Now
- New Jobs: 8 Lessons from Real-Life Career Switchers
- The New Job Market: Who Wins and Who Loses?
- Health Care Reform's Public Option: Everything You Need to Know
- Volunteer Work When Unemployed: Should You Work for Free?
- Whose Recovery Is This?
- Long-Term-Care Insurance: 4 Biggest Risks to Avoid
Content provided in partnership with
Most Recent Business Articles
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- LIFO vs. FIFO: a return to the basics
- Using object-oriented analysis and design over traditional structured analysis and design
- Design a commission plan that drives sales - Sales Commissions
