Days Inn Luring Business Travelers with Audio Books

Brandweek, August 21, 2000

PARSIPPANY, N.J.--Days Inn offers Days Business Place guests free 30-day audio book rentals from Books On Tape through Dec 3l. Guests complete a mail-in form to receive the rental and return it through the postage paid packaging included. Travelers paying for their stay with American Express also get a certificate for a free future rental.

Days Business Place, more than 200 locations strong, sports road warrior amenities like copying machines, faxes and rooms with large desks, high intensity lights and data ports, Books on Tape, Newport Beach, Calif., stocks more than 5,000 titles. Promo will be supported by USA Today ads starting Sept. 11 and Books on Tape's newsletter for subscribers.

COPYRIGHT 2000 Nielsen Business Media, Inc.
COPYRIGHT 2008 Gale, Cengage Learning
 

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