Advertising Industry
Industry: Email Alert RSS FeedDisney on ice Tour Gets Promotional Boost via Cable Ops
Brandweek, Oct 9, 2000
VIENNA, VA.--Feld Entertainment, producer of Disney on Ice, and Disney Channel join to co-promote tour shows during the 2000-2001 season in conjunction with local cable providers. Feld and Disney are providing promotional TV spots, other materials and ticket discounts to support the shows. Participating affiliates include Cox, Time Warner, AT&T, Charter and Comcast.
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