Disney on ice Tour Gets Promotional Boost via Cable Ops

Brandweek, Oct 9, 2000

VIENNA, VA.--Feld Entertainment, producer of Disney on Ice, and Disney Channel join to co-promote tour shows during the 2000-2001 season in conjunction with local cable providers. Feld and Disney are providing promotional TV spots, other materials and ticket discounts to support the shows. Participating affiliates include Cox, Time Warner, AT&T, Charter and Comcast.

COPYRIGHT 2000 Nielsen Business Media, Inc.
COPYRIGHT 2008 Gale, Cengage Learning
 

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