Brandweek

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Articles in Nov 9, 1998 issue of Brandweek

• Least Likely to Succeed
  by Trevor Jensen
• Marines Return to TV Advertising with the 'Rite' Stuff
• From Sharp Minds Come Sharp Pictures, Ads Say
  by Justin Dini
• Bond-Buoyed MGM Eyes Bulgari for Crown Affair
  by T.L. Stanley
• 'Elixirs': Beware Empty Lab Coats - questionable health claims for "functional" foods, nutritional supplements, etc - Column
  by Thomas E. Bullock
• Excited About E-Comm: Portal Launches Online Wallet Plan
  by Susan Kuchinskas
• DVCI Buys Two Neighbors - Brief Article - Statistical Data Included
  by Bernhard Warner
• Not Present
  by Becky Ebenkamp
• Nintendo's Pokemon on the Way to Blockbuster Status - Statistical Data Included
  by Terry Lefton
• FAO Schwarz, Universal Make Pigs of Themselves
• Shopping The Moon
  by Becky Ebenkamp
• Permanent Eyeballs - Web 21 introduces online advertising service - Brief Article
• Modem Media.Poppe Tyson - names Joe McCambley worldwide creative director - Brief Article
• Labatt's to Get $10M+ Ad Injection
  by Gerry Khermouch
• Charmin Dangles College Scholarship in Promo Lure - Brief Article
• Author Covey Checks into Residence Inn PR Campaign
• Downloads - humorous registered Internet domain names - Brief Article
  by Becky Ebenkamp
• Metro Card - test of smart cards in New York
  by Catharine P. Taylor
• @Home - Brief Article
• Guinness Pushes Bohemian Angle for Pilsner Urquell - Brief Article
• Newswire - Statistical Data Included
• Kwick Bag Eyes Advertiser Expansion in Theaters
• Dexter Hits Prime Time - Dexter's Laboratory
  by T.L. Stanley
• Have a CD and a Smile: Coke Sets Web Promo
  by Bernhard Warner
• 'Tis the Season for 3Com, CDnow Web Xmas Promotion
  by Adrienne Mand
• 3Com Modems in With CDnow - Brief Article - Statistical Data Included
  by Tobi Elkin
• Kellogg Pitches Health with Broad Ensemble Line
• Sidewinders Fruit Snack Rolls with Vitamins Added
• Clicks That Pay Back - Brief Article - Statistical Data Included
• The Birth of DDB Digital: Is This The End of Sibling Rivalries? - Omnicom Group merges its 3 interactive advertising agencies
  by Adrienne Mand
• Coke Juices Up PowerAde In-Store, Media - Coca Cola Co. advertises sports drink - Statistical Data Included
  by Theresa Howard
• Crowned King - Brief Article
  by Theresa Howard
• Newswire - Brief Article
• All Tahiti, All the Time - Statistical Data Included
  by Mike Beirne
• Agri-Cooperative Agway Debuts High-Service 'Lifestyle' Retailer
  by Becky Ebenkamp
• Notes on Brand Resuscitation - Statistical Data Included
  by Cheryl Palmer
• Commerce In Store for Levi's - Brief Article
  by Bernhard Warner
• News You Can Browse
  by Steve Ditlea
• Cheez Mania Strikes Planters Snacks - RJR Nabisco Inc., marketing - Brief Article - Statistical Data Included
  by Stephanie Thompson
• Nestle Grows Treasures, Flipz Lines - Statistical Data Included
  by Mike Beirne
• SuperClubs Preps for Debut of Hedonism III Resort
• The Dateline Doctor is `in'
  by Becky Ebenkamp
• Checking the Brandbook - Statistical Data Included
  by Al Ries
• The Perrier Group of North America - chooses OgilvyInteractive as online advertising agency - Brief Article
• Fisch Carves Out a Micro Niche - United States Beverage's Joe Fisch
  by Gerry Khermouch
• Sprint Puts $20M Behind 'Unlimited Weekend' Deal - Brief Article - Statistical Data Included
• Beeper Buzzes for New AT&T Television Creative
• Net Nibbles
  by Becky Ebenkamp
• Software Co. Goes Live - Brief Article
• StraightUP! - Brief Article
• ANN HODGMAN burb's eye-view - Cook's Illustrated's blind taste tests and consumers' preference for more expensive foods - Editorial
  by Mike Shapiro
• Nabisco Targets Starburst - Brief Article - Statistical Data Included
  by Mike Beirne
• Acer Looses Targeted $15M Blast at Entry-level Family, Senior PC Buyers - Brief Article - Statistical Data Included
  by Tobi Elkin
• IBM Maps Consumer Biz Synergy
  by Tobi Elkin
• Rinaldi Suits Up for Media Push
  by Stephanie Thompson
• Sticking Their Neck Out - Statistical Data Included
  by Gerry Khermouch
• PointCast - marketing executives' appointments
• Doornink Adept at Activision Game - Brief Article
  by T.L. Stanley
• Nike Looks to Reconnect with Women in Issue-based Campaign - Brief Article - Statistical Data Included
  by Terry Lefton
• Vans Takes Kids to Edge with Faux PSAs - Brief Article
  by Becky Ebenkamp
• Palm Springs Puts Emotion, $500G into Print Pitch - Statistical Data Included
• MasterCard Campaign Takes NHL Tack with Orr, Stojko on Ice
  by Terry Lefton
• Gringo Honeymoon
  by Theresa Howard
• Microsoft - acquires LinkExchange - Brief Article
• Other Moves - brief articles about personnel changes
• Newswire - 3 - includes meshed brief articles on advertising contracts