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Industry: Email Alert RSS FeedVH1 Signs Sponsors
Brandweek, Nov 6, 2000
Toyota, Verizon and Feria by L'Oreal Paris have all signed on as online sponsors for the first "My VH1 Music Awards," which will air live on VH1 on Nov. 30 at 9 p.m. Through VH1.com, viewers have suggested categories for the show and now can pick the finalists; so far 1.1 million votes have been cast.
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