Symantec and AT&T Announce Strategic Cross-Promotion Designed to Make Internet Computing Easy, Secure, and Reliable - Company Business and Marketing

Cambridge Telcom Report, Sept 6, 1999

Symantec Corporation announced it has signed a strategic cross-promotion agreement with AT&T that is designed to make Internet computing easy, secure, and reliable. Under the terms of the agreement, Symantec will bundle AT&T's WorldNet Service Internet software with retail copies of Norton SystemWorks 2000, Norton Utilities 2000 and ACT! 2000, from Symantec beginning September 1999, and pcAnywhere 9.0, in Fall, 1999. For a limited time, AT&T will offer one month of free Internet access to users who register for AT&T WorldNet Service from one of the specified Symantec products. AT&T will also include trialware of Norton Utilities 2000 on the AT&T WorldNet Service software CD.

The agreement underscores Symantec's continued commitment to helping users maximize their productivity through powerful utilities and anti-virus software, remote access tools, and comprehensive contact management solutions that guard users against threats to content security and integrity. Through its agreement with AT&T, Symantec is also providing their users an easy way to access the Internet via AT&T WorldNet Services, one of the leading direct Internet Service Providers in the U.S.

"AT&T WorldNet Service is recognized as one of the top-rated ISPs for Internet connectivity and first-try connections. Consequently, this agreement represents a great opportunity for users to try a unique combination of world-class software that will enable them to get the most out of every online experience," said Keith Robinson, vice president, Americas sales and marketing, services and support.

"Symantec is continually raising the bar on quality content security and remote device management software," said Michael Chaplo, marketing vice president, AT&T WorldNet Service. "This agreement will help ensure the security and stability of our customers' PCs."

Norton SystemWorks 2000 is the latest version of the industry's leading utility suite. Designed specifically to provide consumers a comprehensive, completely integrated and intuitive solution, Norton SystemWorks 2000 keeps their computers operating at peak performance levels.

Norton Utilities 2000 is the most effective system optimization and problem-solving tool, offering consumers an easy-to-use solution for fixing, maintaining, and optimizing their personal computers.

ACT! 2000 is the latest version of the best-selling contact manager, with over 1.5 million users worldwide, and is the retail contact management market leader with 77 percent market share, according to PCData.

pcAnywhere 9.0 is the leading remote control and file transfer system for mobile users and the IT professionals who support them.

AT&T WorldNet Service http://www.att.net is the number one direct Internet Service Provider in the U.S., serving 1.6 million members. It provides reliable, easy Internet access across the nation, free e-mail, chat, 30 megabytes of free web space, online communities, and discounted games. AT&T WorldNet Service members who "refer-a-friend" to the Internet service can earn a $10 reward for every referral. Plus, with the introduction of the AT&T Personal Network, consumers can include Internet access on a bill that combines wireless and long distance service all on a single bill.

Symantec is a world leader in Internet security technology and technology solutions that help companies manage and support workforces that use laptop computers and other mobile devices.

The company is a leading provider of software products for the consumer market and is rapidly growing its presence as a provider of solutions to enterprise organizations.

COPYRIGHT 1999 EDGE Publishing
COPYRIGHT 2000 Gale Group

 

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