Nokia Targets Unparalleled Mobile Web-Surfing Experience - Company Operations

Cambridge Telcom Report, Feb 28, 2000

Nokia is launching Nokia Mobile Display Appliances, a new venture focused on the development of internet enabled mobile display devices. The Nokia Mobile Display Appliances venture uses Nokia's expertise in mobility, IP technologies and high-performance displays to offer consumers convenient and innovative access to today's internet anywhere. These mobile display appliances will act as a "mobile window" into the world-wide-web, allowing users to access web-based information, services and communications from anywhere in their environment.

Existing Internet applications often require a large viewing area to obtain the full experience from the application. By adding mobility, Nokia is creating an unparalleled web-surfing experience which adds value and enables many new applications. The first generation of these products will provide end users with simple, easy to use, instant mobile access to the web, via a home wireless network. Given the rapid developments in broadband wireline and wireless communications technologies, the Nokia Mobile Display Appliances venture provides excellent new opportunities for Nokia to serve emerging digital industries.

Mr. Timo Ellila, Head of Business Development commented: "Nokia Mobile Display Appliances is an exciting development which fits well with Nokia's expertise and long term strategy as a key player in the Mobile Information Society. These mobile display appliances will provide end users with a unique Internet experience."

Nokia Mobile Display Appliances is a part of the Nokia Ventures Organization and will work in close cooperation with several other Nokia units.

Nokia Ventures Organization explores new business areas, facilitating future growth and boosting Nokia's product and long term business development. To date, Nokia Ventures Organization includes Nokia Internet Communications, Nokia Home Communications, Nokia Mobile Display Appliances, Nokia Venture Fund and the Nokia Venturing unit.

Nokia is paving the way to the mobile information society with its innovative products and solutions. The company is the leading mobile phone supplier and a leading supplier of mobile, fixed and IP networks, related services as well as multimedia terminals. In 1999, Nokia's net sales totaled EUR 19.8 billion (USD 19.9 billion). Headquartered in Finland, Nokia is listed on the New York (NOK), Helsinki, Stockholm, London, Frankfurt and Paris stock exchanges and employs more than 55,000 people.