Business Services Industry
BTLookSmart offers online advertising to high street stores and etailers
Internet Business News, Nov 26, 2002
INTERNET BUSINESS NEWS-(C)1995-2002 M2 COMMUNICATIONS LTD
BTLookSmart, a joint venture between search targeted marketing specialist LookSmart and UK telecomms group BT plc, has announced the signing of new online advertising deals with leading high street brands and online retailers.
Companies such as high street chain Marks & Spencer and online gift site Buyagift have signed up with BTLookSmart in a bid to drive Internet traffic to their sites this Christmas.
BTLookSmart's services include Performance Listings and Featured Listings.
No financial details have been released.
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COPYRIGHT 2002 M2 Communications Ltd.
COPYRIGHT 2008 Gale, Cengage Learning
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