Verio and M-Corp observe rise in summer-related web site visitors in the UK

Internet Business News, August 8, 2003

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Web hosting company Verio and new media agency M-Corp have both measured the rise in traffic to beach-related web sites due to the recent spell of sunny weather in the UK.

The companies claim that traffic to the Royal National Lifeboat Institution (http://www.rnli.org.uk) and sports lifestyle brand Animal (http://www.animal.co.uk) has increased by as much as 50%. This is reportedly due to residents in Britain accessing the Internet to find out details of summer activities in their area.

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