Solution Matches Email Addresses To Postal Names And Addresses

Online Product News, Dec 1, 2002

wfsDirect, Omaha, Neb., a premier provider of permission email marketing technologies and services, has announced that its email append database has surpassed 53 million unique and deliverable email addresses. This is an increase of approximately 30% since July of this year and gives wfsDirect the distinction of housing one of the nation's largest databases available for appending.

wfsDirect's DirectAppend solution matches accurate, deliverable email addresses to corresponding postal names and addresses. wfsDirect also offers reverse append services to identify names and addresses from an email address. In addition, DirectAppend includes a file hygiene process, cleaning the customer file of bounces and unsubscribes.

"For over three years, we have helped our clients cost effectively market online via email," said Stephanie Healy, founder and CEO of wfsDirect, Inc. "The size of our database makes it that much easier for our clients to append their customer files to cultivate customer loyalty and generate cross-sell/up-sell opportunities."

Founded in 1999 and headquartered in Omaha, Nebraska, wfsDirect, Inc. maintains one of the largest and most comprehensive databases of self-reported, online information. The company delivers marketing prospects and email marketing solutions to its clients, which include many Fortune 500 companies in the direct mail, financial services, insurance and telecommunications industries. wfsDirect, along with its own proprietary Web brands, WinFreeStuff.com, QualitySelects.com, SurveyNetworks.com, and SpecialtyOffers.com, provides online marketers with one source for millions of targeted, permission-based email addresses.

For more information, visit http://www.wfsDirect.com or call 402/898-6807.